{"title":"Nonfiction \u003e Business \u0026 Economics \u003e Corporate \u0026 Business History","description":null,"products":[{"product_id":"purple-cow-new-edition-transform-your-business-by-being-remarkable","title":"Purple Cow, New Edition: Transform Your Business by Being Remarkable","description":"\u003cp\u003eThe cult classic that revolutionized marketing by teaching businesses that you’re either remarkable or invisible. Few authors have had the kind of lasting impact and global reach that Seth Godin has had. In a series of now-classic books that have been translated into 36 languages and reached millions of readers around the world, he has taught generations of readers how to make remarkable products and spread powerful ideas. In Purple Cow\u003cbr\u003e\n, first published in 2003 and revised and expanded in 2009, Godin launched a movement to make truly remarkable products that are worth marketing in the first place. Through stories about companies like Starbucks, JetBlue, Krispy Kreme, and Apple, coupled with his signature provocative style, he inspires readers to rethink what their marketing is really saying about their product. 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Over a decade, Low, with the aid of Goldman Sachs and others, siphoned billions of dollars from an investment fund--right under the nose of global financial industry watchdogs. 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Throughout history, he finds, corporations have been purpose-built to benefit the societies that surrounded them. Corporations enabled everything from the construction of ancient Rome’s roads and aqueducts to the artistic flourishing of the Renaissance to the rise of the middle class in the twentieth century. By recapturing this original spirit of civic virtue, Magnuson argues, corporations can help craft a society in which all of us—not just shareholders—benefit from the profits of enterprise.\u003c\/p\u003e","brand":"William Magnuson","offers":[{"title":"Default Title","offer_id":44337604952312,"sku":"9781541601574","price":21.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0626\/4897\/5608\/files\/9781541601574.jpg?v=1705277402"},{"product_id":"five-feet-apart-1","title":"Five Feet Apart","description":"\u003cp\u003eNow a major motion picture starring Cole Sprouse and Haley Lu Richardson!\u003c\/p\u003e\u003cp\u003eGoodreads Choice Winner, Best Young Adult Fiction of 2019\u003cbr\u003eA YALSA 2020 Quick Pick for Reluctant Young Adult Readers\u003c\/p\u003e\u003cp\u003eIn this #1 New York Times bestselling novel that’s perfect for fans of John Green’s The Fault in Our Stars, two teens fall in love with just one minor complication—they can’t get within a few feet of each other without risking their lives.\u003c\/p\u003e\u003cp\u003eCan you love someone you can never touch?\u003c\/p\u003e\u003cp\u003eStella Grant likes to be in control—even though her totally out of control lungs have sent her in and out of the hospital most of her life. 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Would five feet apart really be so dangerous if it stops their hearts from breaking too?\u003c\/p\u003e","brand":"Rachael Lippincott","offers":[{"title":"Default Title","offer_id":44507835465976,"sku":"9781534437333","price":23.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0626\/4897\/5608\/files\/9781534437333.jpg?v=1709505998"}],"url":"https:\/\/ellector.com.pa\/collections\/nonfiction-business-economics-corporate-business-history.oembed","provider":"Librerías El Lector Panamá","version":"1.0","type":"link"}