{"product_id":"libro-crear-o-morir","title":"CREATE OR DIE","description":"\u003cp\u003eWith surprising optimism about the future of Latin America, Andrés\u003cbr\u003eOppenheimer reveals in this book the keys to success in the 21st century,\u003cbr\u003ein which innovation and creativity will be the pillars of progress.\u003c\/p\u003e \u003cp\u003eWhat should we do as individuals and countries to advance in the economy of\u003cbr\u003einnovation? What should we do to produce world-class innovators,\u003cbr\u003elike Steve Jobs? To find out, Oppenheimer—the most internationally\u003cbr\u003eawarded Latin American journalist—explores the secrets of the brilliant\u003cbr\u003ecareers of several current innovators.\u003cbr\u003e\u003cbr\u003eAmong others, he analyzes cases such as that of Pep Guardiola, the soccer\u003cbr\u003ecoach who led the Barcelona club to its most glorious era; the chef Gastón\u003cbr\u003eAcurio, who transformed Peruvian food into an engine of economic growth;\u003cbr\u003ethe American Bre Pettis, a former teacher who is revolutionizing the 3D\u003cbr\u003eprinter industry; or Sir Richard Branson, the British magnate who is\u003cbr\u003ecreating a space tourism industry.\u003cbr\u003e\u003cbr\u003eFrom these stories, with his usual clarity and entertainment, Oppenheimer\u003cbr\u003edraws concrete conclusions to help us unleash the great Hispanic\u003cbr\u003eAmerican creative potential.\u003cbr\u003e\u003cbr\u003eComments on previous books by Andrés Oppenheimer:\u003cbr\u003e\u003cbr\u003e\"Oppenheimer occupies a unique place in the press of the Americas. His\u003cbr\u003ejournalistic works set the agenda for political debate.\"\u003cbr\u003eLe Monde\u003cbr\u003e\u003cbr\u003e\"Reading a book like this by Andrés Oppenheimer is a balm. It shakes\u003cbr\u003eour provincialism without discouraging us.\"\u003cbr\u003eFernando Henrique Cardoso, former president of Brazil\u003c\/p\u003e","brand":"Andrés Oppenheimer","offers":[{"title":"Default Title","offer_id":43061037629688,"sku":"9789588806730","price":19.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0626\/4897\/5608\/products\/crear-o-morir-andres-oppenheimer-322649.jpg?v=1696463388","url":"https:\/\/ellector.com.pa\/es\/products\/libro-crear-o-morir","provider":"Librerías El Lector Panamá","version":"1.0","type":"link"}